Visual Content: Where Do GIFs Belong in Professional Content Marketing?
GIFs have taken over the Internet, but are they professional enough for your branding? Should this kind of visual content be a part of your daily communications strategy?
Entries by Amanda Dodge
How to Map Your Customer Journey in a Way All Your Employees Can Use
If you haven’t mapped out your customer journey in a way that can be used to train employees and make better marketing decisions, it’s time to create one.
Why Instagram Influencers Are the Next Frontier for Small Businesses
Social marketing is evolving, and brands are changing how they work with Instagram influencers. Here is what marketers and publishers should keep an eye on.
Trust is the Key to Influencer Marketing. And There Are No Shortcuts to Earning It.
To shine some clarity on influencer marketing and how to use it, we tapped 18 experts to share their definitions and predictions on this subject.
How Content Marketers Can Prove Their Value Through Attribution Models
Not all marketing tactics result in sales, but they’re still important. Here’s how attribution models can prove the value of content marketing efforts.
How B2B Brands Can Add Real Personality to Their Social Channels
We looked at why B2B brands are so timid on social media and how they can successfully step out of their shells to become more personable.
25 Wisconsin Software Companies to Watch
Here are 25 great Wisconsin software companies to watch throughout 2017 as they keep growing, innovating and doing big things.
4 Tips to Outsource Blogging Services for Your Content
You don’t have to be a great writer to have a great blog that generates traffic; you just have to get creative and consider blog creation services.
Portland Software Companies We Are Keeping an Eye On
Known as the Silicon Forest, Portland’s tech scene is seeing a new generation of startups rising. Here are 23 Portland software companies we’re following.
25 Austin Software Companies Doing Exciting Work Locally and Nationally
Here are 25 reasons why Texas is a great place to work in tech, as told by 25 exciting Austin software companies that are making great work in their fields.
